My Story


I felt a calling to my purpose through a glassy, bright smartphone. A tiny device with scribbles inside resembling hand-drawn loons and screenshots of accompanying text. It was paging out of Singing Wilderness by Sigurd Olson, sent to me by a new friend who lived in a land I’d never heard of: Ely, Minnesota.

What was this dreamy lake country? What were these enchanting forests northwest of Lake Superior? I was immediately drawn to the phrase, ‘out-of-doors.’ I read it aloud. I felt it on my tongue. I marinated on the cadences. How simple, how luxurious these three words felt when intertwined. It felt like a state of transition, a transformation and a shift in perspective. Most of all, it felt familiar.

After graduating from the University of Missouri with degrees in Geography and English, I was working in mid-Missouri making maps. My creativity was restless, stifled in a world of data. I wanted to inspire people to action through stories

When Everything Changed

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Home table, cozy, architecture, lambswool, handmade, makers, tables, chairs, interior design, warm home, inviting, evoking, rattan, white, linen, cloth, interior design writer, interior ideas, my home, corners of my home, table and flower, collaborate, called to create, self portraits, slow living, slow fashion, bedroom, white walls, warm tones, female entrepreneurs, creative business, live authentic, women who explore, live authentic, darling escapes, digital nomad, travel deeper, seek the simplicity, live creatively, write everyday, shoot and share, creative life, vintage, create everyday
old books on table, strategy, content writing, ongoing blog content, ghostwriting for designers and creatives, adventurers and explorers, newsletter content, gear reviews, email newsletters, print marketing materials, Creativity, Clarity, Connection, Loyalty, Communication, Go-Getter Mindset, Collaboration, Proactivity, Enthusiasm, Transparency, Adventure/Exploration, Open-Minded Curiosity, Engaging, Efficiency, Business, Architecture, Design, collaboration, writing style, entrepreneur, female empowerment, Homey, Engaging, Rooted, Warm, Insightful, Organized, Clever, Thoughtful, Positive, Inspiring, young visual creative entrepreneurs passionate about spaces, customers and communities, Copywriting Outdoor Industries, Copywriting Northern MN, Interior Design Content Writer, Creative, Editor, Content Creator and Social Media Strategist, Books, Empowerment, business, women in business, how to be a fulltime creative, articles, solopreneur, social media, creative, creatives, natural, starting out, tips, entrepreneur, alignment, slow lifestyle, minimalism, minimal, declutter, make space, space, create room, unique, portrait, self portrait, white, clean room, interior design
Portrait of writer at table, glasses, slow fashion, ethical clothing for women, ethical sweaters, upcycled fashion, ethical branding, brand voice, storytelling, narrative aesthetic, outdoors, conscious consumer, advice for creatives, advice for bloggers, Content Creation, social media strategy and coordination, ongoing blog content, ghostwriting for designers and creatives, adventurers and explorers, newsletter content, email newsletters, print marketing materials, Creativity, Clarity, Connection, Loyalty, Communication, Go-Getter Mindset, Collaboration, Proactivity, Enthusiasm, Transparency, Open-Minded Curiosity, Engaging, Efficiency, Business, Architecture, Design, collaboration, writing style, entrepreneur, female empowerment, Homey, Engaging, Rooted, Warm, Insightful, Organized, Clever, Thoughtful, Positive, Inspiring, young visual creative entrepreneurs passionate about spaces, customers and communities, Copywriting Outdoor Industries, Copywriting Northern MN, Interior Design Content Writer, Creative, Editor, Content Creator and Social Media Strategist, Books, Empowerment, business, women in business, how to be a fulltime creative, articles, solopreneur, social media, creative, creatives, natural, starting out, tips, entrepreneur, alignment, slow lifestyle, minimalism, minimal, declutter, make space, space, create room, unique, portrait, self portrait, white, clean room, interior design

Soon enough, I was shuffling belongings into my car, bound for that small northern Minnesota town to tell tales of a downtown revitalization. Before I knew it, community gathered. Memories surfaced. Building histories turned into living entities all their own, sparked from stories of transformation.

Within weeks of planting my feet, I was, quite literally, unearthing the town’s foundational narrative. I recognized the power of writing that endures, that moves people, that involves them in the process.

The everlasting value of the written word has fueled my interest in working with brands and small businesses all over the midwest to the west coast. Now, I’ve settled in the high desert of Bend, Oregon. Whether you’re a creative entrepreneur, designer, maker or adventurer, you have a story of considerable enduring.

Your business is more than your offering – it’s a culmination of time and experimentation, an intricate architecture of old and new ideas, a shape-shifting entity. I’m here to showcase those essential qualities of your craft and translate it intofeeling through my words.

When creative humans (like you!) declutter their message, find their voice, and create consistent content that invites, magic happens. Your audience moves. Your value builds. My customizable offerings will show you and your community that your business is one-of-a-kind, and the intuitive passion behind it makes for one hell of a story.

My Values

BE AUTHENTIC, BE HUMAN

At the end of the day, real stories attract real people. This personal exchange between customer and brand story is the pillar of all content. Lead with vulnerability and empathy for your community, and you’ll be serving with confidence and value and from a place you feel empowered.

LONGEVITY

I believe that the best brands are timeless and exist on a strong foundation capable of adapting with the future. Powerful, minimal copy leaves room for ‘a-ha’ moments, and sustainable content that grows with you positions your brand to make a bigger impact for longer

SIMPLIFY TO INSPIRE

Remember the last time you read a piece of content that just clicked? I’m willing to bet it wasn’t muffled by lofty phrasing. Clarity is a must. In stripping down a story and strategy to its essence, you build up a brand that turns readers into loyal customers. 

HONESTY TO VALUE

Just as I constantly strive to write from a place of paired down, intuitive honesty, I encourage you to create a truthful evaluation of where your business stands in your industry before you begin building the home.

JesseandSam-2


Not only has Lindsey’s writing style and expertise been such a great fit for our brand, but she has been so wonderful to work with on our home projects and design blog! Lindsey developed our brand voice while remaining flexible in our state of rapid growth. With her engaging storytelling style, we reached a new level of our business.

— Jesse & Sam Bodine, Scout & Nimble

 
see the offerings

A Peek Into My World

Outside Portrait, Outdoor, natural aesthetic, natural light, blogger, tips, accounts, books, bookshops, Instagram, inspiration, logo, branding, wild hearted, intuitive, brand, narrative, natural, ethical, botanical, small business, for creatives, for solopreneurs, boss ladies, bloggers, blog, eco, floral, neutral, minimal, elegant, earthy, lifestyle, sustainable, writer, the art of slow living, cozy, cabin, gratitude, photos, home, boho, wild heart, wanderlust, magazine, creative life, live creative, creative folk, globally-minded, conscious, eco friendly, slow fashion, ethical wardrobe, minimalist fashion, ethical clothing for women, ethical pants, ethical sweaters, upcycled fashion, ethical branding, brand voice, storytelling, narrative aesthetic, outdoors, conscious consumer, advice for creatives, advice for bloggers, Content Creation, social media strategy and coordination, ongoing blog content, ghostwriting for designers and creatives, adventurers and explorers, newsletter content, gear reviews, email newsletters, print marketing materials, Creativity, Clarity, Connection, Loyalty, Communication, Go-Getter Mindset, Collaboration, Proactivity, Enthusiasm, Transparency, Adventure/Exploration, Open-Minded Curiosity, Engaging, Efficiency, Business, Architecture, Design, collaboration, writing style, entrepreneur, female empowerment,
Currently Learning

How to live with less, and best advocate for environmental responsibilities and sustainable practices. 

Currently reading
‘Searching for God Knows What’ by Donald Miller
 
What lights me up

Jean Jackets — Woodland Walks — Black Coffee — Sunrises — Merino Wool — Worn-In Boots — Peppermint Tea — Gypsy Jazz — Misty Lake Mornings — Rhythmic Poetry — Catchy Headlines — Collected Vintage — Long Hugs — Historical Fiction — Nautical Maps — Oriental Rugs — Found Artifacts

what gives me purpose

I’m convinced that I’m here to help you navigate your narrative, nurture your stories and build a timeless, unforgettable business. I’m here to inspire you to action with my words, to engage, uplift, provide a seat at the table, a space to sink in and share. 

Part narrative forager, part customer advocate, part archaeologist.

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